Noticias

A Black Friday Exclusive: The New Saphir Edge & Heel Restorer Pen

Black Friday always brings excitement to the world of shoe care — a moment when enthusiasts refresh their kits, rebuild their collections, and treat themselves to tools they’ve long been waiting...

Three Thoughtful Gifts I Love Giving

Thanksgiving has always been one of my favorite moments of the year. It’s one of the few times when the world seems to pause — even just for an evening — so we can gather around good food, fam...

The 5 Essentials Every Shoe Aficionado Swears By

Every great shine begins long before the first layer of polish touches the leather. It starts with preparation — a clear workspace, the right tools, and an understanding that proper care is less ...

Honoring Craft and Character: A Veterans Day Reflection

Every November, we pause to honor the courage, dedication, and discipline of those who have served. Veterans Day reminds us that mastery—whether in service or in craft—is born of patience, humili...

How to rescue your shoes from mud and grime

SOS, My Shoes Are Covered in Mud! Watch the full YouTube Video Here We’ve all had that moment — one wrong step into thick, wet mud, and suddenly your favorite pair of shoes looks ruined. It’s ...

Shine Into the New Season: My Labor Day Shoe Revival

I know you know—we all know—that after summer, when the work season is back, there’s something deeply satisfying about finding and buying your next pair of work shoes. That process of scouting, tr...

✨ Shine Bright with Preston Soto ✨

Back to School? Get all your dusty shoes out of the closet! This week, we’re celebrating someone who’s helped thousands fall in love with shoecare again—Preston Soto, founder of The Elegant Oxfor...

Remove Stains from Your Suede Moccasin Shoes

Keep Your Moccasins Looking Brand New All Summer Long From rooftop soirées to barefoot brunches, Summer 2025 is officially the season of the moccasin. And not just any moccasin—suede and nubuck ...

Protect Your Bags at the Beach: A Summer 2025 Essential

You’ve curated the perfect summer look, booked your dream resort, and packed your favorites—but have you protected the one item that ties your entire outfit together? Your bag deserves it. Whether...

American Shoecare History: A Journey Through Craft, Culture, and Shine

1. Indigenous Shoemaking: Craft, Identity, and Legacy Among the earliest and most sophisticated footwear traditions in North America are those created by Indigenous tribes. Across the continent, th...